Steve Wynn Reveals the Real Business Behind the Mirage #stevewynn #lasvegas #casino #money #wynn

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RockSinCity
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The Mirage became the first casino in Nevada to win more than $500 million in a single year. But Steve Wynn points out the more surprising number: the Mirage generated $600 million in non-gaming revenue, and its gaming revenue never exceeded its non-gaming revenue. The strategy was bigger than gambling—it was about building an entire luxury experience. Steve Wynn, The Mirage, Wynn Resorts, Las Vegas, casino business, non-gaming revenue, luxury hospitality, business strategy, entrepreneurship, customer experience, #SteveWynn #TheMirage #WynnResorts #LasVegas #BusinessStrategy
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Steve Wynn
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