Gaming influencers are the new hot marketing angle in Las Vegas creators paid to encourage gambling

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Published May 16, 2026

Gaming numbers have been on the decline for ages as younger people are seemingly less interested. In order to reach new audiences, resorts are embracing live streams, influencers & content creation. I fully support the resorts opening up Las Vegas to bigger audiences to showcase everything we have to offer. I have some personal reservations about the excessive glamorization of high limit gaming and have seen first hand what a slippery slope that is. This is uncharted territory at our properties and I’m interested to see if it truly brings new guests through the door long term. #vegas #lasvegas #vegasstarfish #livestream #gaming

Category: Vegas Starfish

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Gaming influencers are the new hot marketing angle in Las Vegas creators paid to encourage gambling

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