16 Ways Las Vegas Casinos Trick You Into Spending More Money

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1. Machines are directly inside of the entrance-The moment you walk in the door the casino is putting the thought of gambling in your mind.
2. Complicated Floor Plan-Feels like you’re walking in a maze
3. Nowhere to sit inside of the casino besides table games& slot machines
4. Carpeting-Carpet in casinos seems like it can be a bit mesmerizing to your brain, but it’s also kind of ugly to look at. This encourages you to notice the gambling equipment more.
5. Machines are part of the décor-Ugly carpet combined with no other memorable decorations on the casino floor are designed to keep your attention on the gambling options. There are no elaborate decorations inside a casino because they may distract you from spending more money. Even the pathways are designed to emphasize the gambling equipment.
6. Location of Services-Often casinos will place elevators to rooms, bathrooms, cashiers cage, bars & restaurants in different places spread out around the casino floor. This is so that you have to walk across the casino floor as much as possible to maximize your exposure to all the gambling choices.
7. No concept of time-Inside casinos you will never see a clock or windows. The lighting inside the casino is always the same, no matter what time of day it is. This is so that you do not have any outside distraction that may risk you leaving a table or a machine. The casinos want you to lose track of time so that you unconsciously just keep playing without distraction.
8. Constant loop of upbeat music-Casino music is not too loud so that it’s distracting, but it’s also always on so that there is some background noise. The music is also more upbeat because it encourages people to make bets faster & spend more money more quickly. The music is designed to get you into an unconscious rhythm of spending.
9. Using Red-Red is associated with arousal, gives a dopamine rush & encourages people to gamble more versus a more relaxing color like blue.
10. Flashing lights and loud noises-These are visual & audio stimulants to keep your attention on machines; they influence people to bet more quickly & spend more money.
11. Casinos make sure people in the area see a big win-Casinos do this by using the lights & noises to grab your attention. This is nonverbal communication telling you “Keep gambling. If that person can win, why can’t I?”
12. Illusion of control-Pulling a lever or pressing a button is a physical act that makes a gambler think they have more control than they do. Many tourists on a Las Vegas vacation think that if they can “perfect” a certain technique to pulling the lever, pressing the button, throwing the dice, or any other idea they come up with, that they can improve their odds of winning a jackpot…yeah right!
13. Free Drinks- Drinking alcohol lowers your inhibition & impairs your judgment, increasing potential for you to spend more money.
14. Near wins-Almost winning is a big dopamine rush from the thrill & excitement. This gives gamblers a false sense of a chance to win big.
15. Comps-You associate gambling with getting “freebies” from the casino. Even if you lose you feel like you got something for free from the casino. This encourages a mentality of “At least I got a comp dinner, a comp night, etc.” This makes you feel like you didn’t go home completely empty handed, making you more likely to gamble again in the future.

One thing casinos don’t do that they are accused of is pumping oxygen into the casino to help keep patrons more awake. This is a myth that has been around for decades. I’ve never seen any actual proof of this, and I have never heard of it happening in a Las Vegas casino.
A casino in Canada got in trouble in 2007 for giving subliminal messages in their slot machines. For about a fifth of a second the slot machine would flash a five of a kind to give gamblers a false hope that they would win. After inspection, 87 of them were found to display the five of a kind for a split second & were removed (https://www.engadget.com/2007/02/27/konami-slot-machines-pulled-for-subliminal-messaging/)

16 Psychological Tricks Vegas Casinos Use On You (Vacation Tips)
https://www.youtube.com/watch?v=7ZOX_3JI6Jc
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